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Marketing and Communication

51's Department of Marketing and Communication connects students, faculty, staff and alumni through its marketing strategies, campaigns and brand management. This is done with the main purpose of promoting the University to internal and external audiences while fostering the Trojan Warrior Spirit.


Our offices support 51's mission through data analysis, advertisement placement, photography/video creation, graphic design, web publishing, copywriting, publications and copy editing.

 

Mission Statement

51's Department of Marketing and Communication connects students, faculty, staff and alumni through its marketing strategies, campaigns and brand management. This is done with the main purpose of promoting the University to internal and external audiences while fostering the Trojan Warrior Spirit.

Our office supports 51's mission through data analysis, advertisement placement, photography/video creation, graphic design, web publishing, copywriting, publications and copy editing.

To request help with a future project, contact us at marketing@troy.edu.

Office of  Marketing
256 Adams Administration Building
Troy, AL 36082
(334) 670-5856
marketing@troy.edu

 

Resources

Find help desk ticket information here.
How to submit a request for Marketing & Advertising

If you would like to submit a helpdesk ticket online please follow the instructions below:

1. Visit our and click “Submit a Ticket.”

2. Ensure your name is under “Requestor.”

3. Under “Urgency,” select a timeframe based on when you will need the materials in hand. When selecting the type of “Urgency,” please consider that creating NEW materials could take two to four weeks, including the time required for the Marketing office's approval process and your revisions.

4. Under “Request Type” you will select between the following:

  • “Advertisement Placement”
  • “TDz.”
  • “C𲹳پ”
    • Please note that when you select “C𲹳پ” or “Troy.edu,” additional fields will appear to further specify the type of creative or website request you are making.
  • “I don't know what I want or Other”.

5. Under “Description,” please provide as many details as possible, including whether you will require copy or will provide copy for us.

6. When you reach the attachment section, include any previously referenced documents and any attachments that illustrate the preferred look or feel you would like for your request (if any).

7. Finally, select a due date. This date should be the latest you need to have the final project in hand and should align with your “Urgency.” Again, please keep in mind the time required to create and revise your request.

8. Once your ticket is submitted, a staff member will contact you within one to three business days to confirm your request via the ticketing system (email) or phone.

9. Your ticket will then be assigned to the appropriate staff member for creation.

10. Remember to check your email regularly, as updates on your request will be communicated through the ticketing system (email).

How to submit a request for University Relations & Photography

If you would like to submit a helpdesk ticket online please follow the instructions below:

1. Visit our and click “Submit a Ticket.”

2. Ensure your name is under “Requestor.”

3. Under “Urgency,” select a timeframe based on when you will need the materials in hand. When selecting the type of “Urgency,” please consider that anything of emergency urgency needs to be attended to ASAP, high urgency will be needed in 10 or less business days, medium urgency would be needed in less than 2-6 weeks, and low urgency would be needed in 6+ weeks. 

4. Under “Phone number," please add the number that best contacts you. If we cannot reach you via the ticketing system, you may receive a call for more information. 

5. When you select "Date Needed", this date should be the latest you need to have the final project in hand and should align with your “Urgency.”

6. Under “Description,” please provide as many details as possible.

7. Once your ticket is submitted, a staff member will contact you within one to three business days to confirm your request via the ticketing system (email) or phone.

8. Please remember to check your email regularly, as updates on your request will be communicated through the ticketing system (email).

If have any specific questions, please reach out to your rep or email Matt Clower at mclower@troy.edu for more information.

University Relations

Annual Report Cover

Chancellor's Annual Report

This publication covers the year in depth from academics to athletics to financials of 51.

Branding assets

All Ways Real. Always Troy

We're ushering in a new chapter that stays true to our roots while looking boldly ahead. All Ways Real. Always 51. captures the strength, spirit and determination that define our community today and for generations to come.

51 logo

Identity Standards & Logos

Our 51 brand logo makes us strong. We must always ensure it is used with a  consistent, cohesive design that best advances the image of our University.

51 logo

Marketing & Creative

We offer a wide range of marketing and creative services to 51, both to internal and external customers. Our team is here to help you promote 51's brand, ensure consistent messaging and to assist in every aspect of the development process.

51 Dance students

Photography

Photography services provide digital photography to be used in all areas to promote 51.

Social media icons

Social Media

Stay connected with us and our colleges, departments and organizations by following us on social media! From Instagram to Twitter to Facebook, you'll find there's always something interesting going on at 51.

51 Public Radio logo

51 Public Radio

A source of news, music and NPR programming, 51 Public Radio serves the tri-state area of central and southeast Alabama, southwest Georgia and the Florida Panhandle. Students also have the opportunity to work hands-on in the radio realm alongside 51's team of broadcast professionals.

51 Today blog logo

The official blog of 51 has the mission to tell the stories of the people, places and events that make 51 a dynamic, global community for learning.

51 Today magazine cover

51 Today Magazine

The sister publication of the University's 51 Today Blog, 51 Today Magazine provides 50,000 readers with important news, intriguing features and student and faculty voices.

TrojanVision Master Control

51 TrojanVision

As the University's official television station, 51 TrojanVision reaches more than 200,000 potential viewers with daily, student-led news broadcasts and educational, entertainment and sports programming. The station provides students with hands-on opportunities to produce a live, 30-minute mid-day and nightly news program.

Press release

University Relations

An integral part of telling 51's stories and achievements to the news media, the campus community, alumni, parents, government officials and the general public.

Adams Administration

Website

A team of experienced staff manages the design and content for 51's website, along with creating templates to disseminate information via email.